Month: August 2012

Fastway Couriers Integrated With Neto!

Fastway Couriers , a leading Australia courier company is now fully integrated into the Neto E-commerce Suite . Merchants can now receive live freight quotes and print valid Fastway shipping consignments directly from their control panels. This powe…..

Using Ecommerce To Gain a Competitive Advantage

With the 2012 Sensis Business Index report showing that 95% of SME s now have a computer and 92% have internet access, why wouldn t your business be selling online? Well, the 2012 Sensis Business Index report also revealed that only 53% of SME …..

How To Acquire New Customers Online

I am often asked by online retailers, What is the most cost effective way for me to acquire new customers online? Before answering this question, it is important to understand how to calculate and measure the cost to acquire a customer (CAC) fo…..

Search Engine Marketing – Are Those Clicks Real?

Google is now generating more advertising revenue that any individual television station or newspaper company in the World! Pay-per-click (PPC) is the fastest growing segment of all advertising. But how much of this revenue is legitimate? Click fraud…..