Category: Gift Cards

Give your shoppers the gift of giving gift cards!

Not sure what the next top-selling item is going to be in your store? The answer could be simpler than you think! If you don’t already have gift cards in your store, now’s the perfect time before the holiday rush begins. Gift cards are a no-brainer when it comes to making that extra bit of profit in your retail business. Here’s why 1. They’re a super convenient choice for your shoppers. Especially when it’s holiday time, buying gifts for loved ones can become pretty overwhelming. If a person isn’t a confident shopper or just isn’t sure what to buy someone,

The post Give your shoppers the gift of giving gift cards! appeared first on Vend Retail Blog.

6 Irresistible Incentives to Get Customers to Purchase Gift Cards During the Holidays

It’s not usually difficult to convince people buy gift cards. Thanks to their convenience and versatility, gift cards are consistently ranked as one of the top things that people give and would like to receive during the holidays. However, given that we’re approaching the busiest shopping time of the year, you likely have plenty of competitors in the gift card department. Differentiating your gift cards and winning over shoppers can be a bit more challenging, so you have to be creative with how you market them. Need help on how to do this? Here are a few ideas on giving

The post 6 Irresistible Incentives to Get Customers to Purchase Gift Cards During the Holidays appeared first on Vend Retail Blog.

Top 5 Mistakes Retailers Make When Selling Gift Cards

We’ve said it before, and we’ll say it again: gift cards are a big boon for retailers. Not only do they encourage customer spending, but studies have shown that consumers love giving and receiving gift cards. That said, while offering gift cards certainly has its benefits, we’ve found that committing certain mistakes can curb your efforts. Left uncorrected, these missteps could prevent you from getting the most out of gift cards, and they could also end up turning off customers. This post will talk about what these mistakes are, and provide tips on how to prevent or correct them.  

The post Top 5 Mistakes Retailers Make When Selling Gift Cards appeared first on Vend Retail Blog.

How to Sell More Gift Cards in Your Retail Store: 6 Proven Ways

Gift cards. No matter what type of store you have or how big your business is, you’ll likely benefit from carrying them in your shops. As retail expert Kevin Graff said, “Gift cards are God’s gift to retail.” Why? For one thing, customers who use gift cards tend to spend more. According to a survey by First Data, “respondents who receive either a plastic or a virtual gift card said that they spent an average of $23.41 beyond the original value of the gift card.” Not only that, but shoppers are also more inclined to head to a store if they

The post How to Sell More Gift Cards in Your Retail Store: 6 Proven Ways appeared first on Vend Retail Blog.