Category: pinterest

How to Implement a Killer Omnichannel Strategy

Efficient omnichannel strategies used to be the ultimate goal for retailers — a milestone to work toward on a continuous basis. But times have changed, and both shoppers and retail itself have evolved. Omnichannel is now the standard. But what exactly does omnichannel retail mean? Let’s roll with this working definition: omnichannel retail unifies all available shopping channels (in-store, online, mobile, social media, etc.) in a way that provides customers with smooth, integrated experiences. It’s that last part that’s the key, since seamless shopping experiences are one of the main things customers want from retail in the modern age. Today’s

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4 Steps Vape Stores Can Take to Enhance Their Social Media Presences and Boost Sales

In the past several years, vaping has become a sort of cultural phenomenon. People all over the world have caused the new-age pastime to grow massively in popularity — so much so that Oxford Dictionaries named “vape” its Word of the Year back in 2014. What’s more? The vape wave shows no sign of ebbing: MoreNiche reports that “the e-cig and vaporizer market is predicted to grow year on year at an average rate of 21.8%, reaching $53.8 billion by 2025.” But even so, vaping and vape stores are still relatively new, which means they often fall prey to some

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