Category: Vend Ecommerce

How to Implement a Killer Omnichannel Strategy

Efficient omnichannel strategies used to be the ultimate goal for retailers — a milestone to work toward on a continuous basis. But times have changed, and both shoppers and retail itself have evolved. Omnichannel is now the standard. But what exactly does omnichannel retail mean? Let’s roll with this working definition: omnichannel retail unifies all available shopping channels (in-store, online, mobile, social media, etc.) in a way that provides customers with smooth, integrated experiences. It’s that last part that’s the key, since seamless shopping experiences are one of the main things customers want from retail in the modern age. Today’s

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By-Walski: “Bricks and mortar is no longer enough”

Shoreditch-based boutique By-Walski shares their story from surf to snow, London to France, and in-store to online – with Vend and Ecommerce.  By-Walski, an ‘urban surf’ and extreme sports shop based in Shoreditch East London, is an innovative independent retailer turning what was an experimental store concept into a unique and thriving business. Inspired by a passion for extreme sports and an interest in promoting artists, creators and unique up and coming surf brands, Owner and Founder Franck Bywalski established the store as a way of bringing these elements to a previously untapped urban audience. Going into its third year

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